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OKAST Blog
Marketing Tips
1 - Quick Start
(1)
The different steps to launch your video streaming platform
2 - Upload Contents & Delivery
(14)
Rich Text Editor
Upload & Encoding of your video content
Video & audio contents Creation & Management
Casting Creation & Management
Add some trailers for your video contents!
3 - Offers (Monetization, Prices, Currencies, Payout and Taxes)
(8)
Manage offers & monetization
Offer free content accessible after registration
Create a link to a specific offer
Offer a trial period for your subscription service
Offer free video contents on your platform
4 - Platform / Storefront
(25)
Add conversion tracking on your OKAST platform (Google and Facebook pixel)
Configure the label display (free, live) on your platform
The Component Editor
Create and moderate an interactive chat during live streaming
Create a serie with OKAST
5 - Promotion & Marketing
(11)
Embed videos on external websites (player export)
How to add Google Tag Manager in OKAST
Grow your audience through affiliation (Tapfiliate)
Create a sponsorship or a self-promotion campaign
Create advertising or auto-promo on your platform with “Display” formats (promo banners…)
6 - Activity & Analytics
(8)
Analytics : sales, subscriptions and unsubscriptions (churn)
Analytics: see the list of users for each of your offer
OKAST dashboard: the key indicators of your streaming platform
Analytics : get a detailed activity of each content
Report : analyzing your churn
7 - TV & mobile applications
(4)
IOS app: set-up an Apple Developer Account and create your mobile app
Android app: set-up a Google Play Developer Account and create your mobile app
Image Assets for iOS & Android (mobile apps)
Image Assets for Apple TV, Android TV, Roku, Amazon Fire TV (TV apps)
8 - Tips & Best Practices
(2)
Marketing & guides
Tips for creating your offers: marketing, price etc…
9 - Viewer & customer Experience
(11)
Thumbnails: a preview of your content within the video player
Strong Customer Authentication (SCA) in your customer payment flow
Activate the “play next” feature on your platform
Allow your users to create their own custom playlists
Create and moderate an interactive chat during live streaming
10 - API
(1)
API
